1. Develop a user-friendly website for the European Film Festival that showcases the festival's program, schedule, and tickets, and that can be easily updated with new content as needed.

2. Implement a Content Management System (CMS) that allows us to manage and update the website efficiently and effectively.

3. Develop a social media marketing strategy that includes both paid and organic campaigns to promote the festival, increase engagement, and generate buzz around the event.

4. Work together with The Projector to create cross-marketing campaigns that will expand our reach and engagement with our audience.

1. Website Development: Design and develop a website that showcases the festival's program, schedule, and tickets, and that can be easily updated with new content as needed. The website was designed to be mobile-friendly and optimized for SEO.

2. CMS: Implement a CMS that allows the team to manage and update the website efficiently and effectively.

3. Social Media Marketing: Develop a social media marketing strategy that includes both paid and organic campaigns to promote the festival, increase engagement, and generate buzz around the event. The strategy included content creation, community management, and social media advertising.

4. Cross-Marketing Campaigns: Work together with The Projector to create cross-marketing campaigns that helped expand reach and engagement with the target audience.

Our genre-based campaign for EUFF was a hit! By highlighting each film's unique qualities, we helped audiences find their perfect cinematic match.

Another example of our genre-based campaign.

• A new EUFF website with the new url www.euff.com.sg was developed to include information about the participating countries and films, venue details, the screening schedule, the festival trailer and a platform to access ticket sales. Unlike previous years, visitors to the website were able to purchase tickets directly from the EUFF website and this was the main platform for ticket sales during the festival. This resulted in a high number of visitors to the EUFF website.

• We've surpassed our target for new visitors by 388%. The average page view per user is 2.9. Which means users are engaging with the website content. As a result, this creates a low bounce rate.

• Awareness campaign: The campaign exceeded its target by 252%.

• Tactical Campaign: The campaign exceeded its target by 126% due to high post engagement. As a result, most films were sold out within the first week of the campaign.